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AI for Sales

AI for Sales

Use CRM evidence, predictive signals and AI assistants to make better commercial decisions.

Level

Intermediate

Duration

5 weeks

Lessons

18

Price

Price on request

What you'll learn

  • Score pipeline with propensity signals grounded in actual CRM history.
  • Forecast with explicit assumptions and confidence ranges.
  • Deploy conversational assistants that cite real records, not invention.
  • Give managers decision support instead of another dashboard.

Course curriculum

01 — Commercial data

  • CRM data quality
  • Signal selection
  • Bias in historical data

02 — Scoring and forecasting

  • Propensity signals
  • Forecast construction
  • Confidence and error

03 — Assistants

  • Grounding in records
  • Objection and call support
  • Escalation rules

04 — Management

  • Review rituals
  • Coaching signals
  • Measuring the lift

Practical application

  • · Build a scoring view for a real pipeline and validate it against closed history.
  • · Run one forecast review with explicit assumptions and measured error.

Practical project: A pipeline scoring and forecast review built on real CRM structure

Who is this for?

  • · Sales leaders and managers
  • · Revenue operations
  • · Account executives

Requirements

  • · Access to CRM data
  • · No programming required
Faculty chair portrait — AI for Business

Meet your instructor

AI for Business

Instructor to be announced

Use-case selection, data readiness, unit economics of inference and adoption management.

The verified name, biography, professional experience and public profile for this chair are published once confirmed. INTELLCOREAI does not present unverified profiles as faculty.

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